The "magnolia" i bought from lowes had a pic just like the fig you show on the label, and it was grafted onto my frankenfig before the folks here informed me that it is in fact a yellow/green fig, not purple, and synonymous with Brunswick, which I already had. Not only that but an open-eyed fig, horrible for the humid gulf south.
I left it on my tree anyway, and the figs this year are in fact purple, just like what you show. So either the source of lowes' magnolia are not acutaly magnolia, or magnolia is not actually brunswick.
Put "magnolia fig" into google images, and most of the pics match your/my fig, not brunswick.
BTW, my free standing brunswick is ripening during an unseasonably dry spell here and the figs are just amazing, even though there is a narrow window between not ripe, and spoiled.