I just had a long talk with the produce manager at my local market. I asked him if he ever tried selling fresh figs. He pointed and said, "Right over there". He had Brown Turkey and Black Mission available for $6 a pound. He said they were grown in northern California. I asked him if he thought they would sell. He said, "I know they will. They sell out every time I can get my hands on them". So, he let me sample some. They were both good, but not great. He went to the cold storage room and found me a really ripe black mission. Now, that one was very, very good. Problem is that most of them were not as ripe as that one.
I told him about figs from Mexico. He said that as far as he knows, all fruit imported from other countries is irradiated. He also said that any fruit may be irradiated, even organic fruit, and he would not know it. There is no labeling requirement, so he has no way of knowing unless he is buying direct from the grower.
I asked him, if I someday have so many figs that I don't know what to do with them, would he buy some from me. He said not only would he sell them, but he would make them their own display case. So, at least in my town, fresh, local figs are in demand.