My experience has been that AVG is just as good if not better than Norton and McAfee. It gets upgrades faster for one, free is good too. Norton and McAfee are good too. I'll tell you though I worked in internet tech support for a few years and handled hundreds of virus calls a month. Any time I took over a customer's computer remotely to help them I would go straight for AGV free and it solved the problem every time *if* it was genuinely a virus/malware issue. Coincidentally a lot of calls about virus problems were actually anti-virus software issues...
Anyway, I'm not saying AVG is better necessarily than pay-for antivirus software; just that it is at least pretty close, at best better, and it's free! :-)
As far as Chrome, I think any browser is hackable, but I'm not sure people really get their browsers hacked. If you're getting hacked your browser is irrelevant. For me browsers are all about functionality. Chrome's biggest drawback is that it eats so many resources since it opens each window as an independent .exe for instance, but that feature also means that if one tab crashes the others are fine. Having the address bar double as a Google search box is convenient for me, I like the built in spellchecker a lot. Youtube options, interaction with Win 7/8, and just minor stuff like that. All of the minor stuff FireFox and Safari can easily do with addons though.
Really what I'm trying to say is don't use internet explorer lol.